PPC Training in Chandigarh

 PPC Training Institute

PPC Training in Chandigarh offers PPC Training is the most effective training for this technology. Our training methodology has proven to be the foremost effective with practical approach and well trained professional trainers. PPC Training Institute in Chandigarh covers all the aspects from basics to advanced level, Hence is well matched for candidates of all levels. Our trainers are experts from Multinational Corporations with over 8 years of experience.

PPC Training in Chandigarh provides insight into the economic applications of the technology. Our expert trainers will train you to crack the duty openings at top MNCs while offering a practical insight into the course.

We at PPC Training Institute in Chandigarh, provide additional materials that might help the candidates in the future. People who join us are going to be given their own student login and learning material whilst also being given resume preparation, interpret interviews, technical interviews, and employment on the technology.

PPC Training in Chandigarh provides real-time and placement focused PPC Training. Our PPC Training Course involves basic to advanced level and our PPC course is designed to get the placement in good MNC companies as quickly as once you complete the PPC courses in Chandigarh with placement. Our PPC professional trainers are PPC certified experts and experienced working professionals with hands-on real-time multiple PPC project knowledge. We have framed our PPC course content and syllabus based on students requirements to achieve everyone's career objective. In our PPC training course, you will learn from scratch to an advanced level along with PPC real-time project and PPC placement training.

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PPC Training Center in Chandigarh with Placement is going to be given 24x7 live help, supporting them to find their best for work arrangement. The competitors are sent for interviews on a per-week premise until all of them are set. Get in-tuned with us for 2 days free demo.

What is PPC?

Pay-per-click is the most used advertising model to gain traffic to websites. PPC helps website owners to offer a high ROI and gives you visibility of Brand Advertisements. With the PPC course, you will be able to learn the ways of displaying captivating campaigns to target visitors based on the user's interest and search history. PPC is used to explain the use of buying ads on search engines. To be brief, the success of PPC campaigns lies in the catchy ads that grasp the attention of internet users.

Search engine advertising enables advertisers to propose for the assignment of ads for a keyword that is related to a brand in search engine sponsors link. Whenever a user clicks on the ad, it will direct them to the product’s website and in fact, advertisers have to pay some money for the search engine.

Learning PPC training in Chandigarh is simply a process if we know the complete Course training information of the course. We can help you with suggestions for five of the best PPC Training Centers in Chandigarh which involves course content, placement, fees with discounts. PPC refers to Pay-per-click, This is an internet advertising model used to direct traffic to websites. This is commonly related to first-tier search engines, websites can provide PPC ads. Pay-per-click, along with cost per impression and cost per order, is used to estimate the cost-effectiveness and profitability of internet marketing. When it comes to enhancing traffic to your website, pay-per-click (PPC) advertising can be used.

You can pay for traffic using the PPC advertising programs offered by Google Adwords, Yahoo Search Marketing, and others. The PPC advertising model is said to be open to abuse through click fraud, although Google and others have executed automated systems to guard against abusive clicks by the competitors or corrupt web developers. Unlike organic SEO, PPC ads can be floated rapidly, bringing in targeted traffic and qualified conduct to your website. Assigning various ad copies for specific keywords and demographics can absolutely increase the quality of website traffic. PPC ads can be arranged to run during the best sales periods and in particular geographic regions.

Additional traffic can be sent to your website, enlarge your online visibility, and help you establish your organization as a leader in your industry. PPC is a great way to provide low-risk testing for keywords, allowing you to determine if a full site optimization campaign is worthwhile. It’s also great for landing page A/B testing, permitting you to direct traffic to your choice of different pages of your site to find which pages convert at the highest rate. Because you pay for PPC only when an ad is clicked, it’s easy to manage costs, track conversions, and describe your ROI.

The curriculum of PPC Training in Chandigarh

Module 1: Introduction

  • Creating a Google Ads Account
  • Apply and get $100 Ad Credit from Google

Module 2: Keyword Match Types and Quality Score

  • What is Keyword Match Types?
  • Diving Deep into Keyword Match Types
  • What is Quality Score and its Importance?
  • How to check the Quality Score of your Ad
  • How to use Keyword Match to get better results?

Module 3: Keyword Research

  • Keyword Research Tools
  • How to do Keyword Research?

Module 4: Search Ad Campaign

  • What are Ad Groups and why they are important?
  • Ingredients of a Good Search Ad
  • Creating a Search Ad

Module 5: Display Ad Campaign

  • Getting Started With Display Ads
  • Overview of Dashboard and UI
  • Targeting an Audience with Pin Mode
  • Best Bid Strategy for Display Ads
  • Setting up Daily Budget
  • Defining the Audience for the Campaign
  • Content Targeting for Display Ads
  • Responsive Display Ads
  • How to design Custom Display Ads without Hiring a Designer
  • Creating GIF Ad Banners
  • Smart Display Ad Campaign
  • Gmail Ads Setup

Module 6: Advertising on Youtube and Playstore

  • Getting Started with Youtube Ads
  • Location and Language Targeting
  • Frequency Capping, Ad Scheduling, and Device Targeting
  • Demographics and Audience Targeting
  • Different types of Bidding Strategies for Youtube Ads
  • Creating and Publishing Bumper Ads
  • In-stream Ads on Youtube
  • Video Discovery Ad
  • Non-Skippable in-stream ad
  • Outstream Ads - how they work?
  • What is AD Sequence and how to use it on Youtube?
  • Ad Sequence - Part 2
  • Universal App Campaign on Playstore

Module 7: [ Bonus Module ] Remarketing on Google Display Network and Youtube

  • What is remarketing and how it works?
  • Deploying Tracking Code in your website
  • Defining the Audience for the campaign
  • Creating a Remarketing Campaign
  • Remarketing on Youtube
  • Retargeting your Youtube Viewers on GDN
  • Conversion Tracking

Module 8: Google Ads with Analytics & Tag Manager

  • Linking Google Ads Account with Google Analytics
  • Creating an Audience for Remarketing in Google Analytics
  • Remarketing with Analytics Audience
  • Remarketing with Google Tag Manager
  • Conversion Tracking with Google Tag Manager

Module 9: Slides For Your Reference

  • Advanced Bidding Strategies For Search Ads
  • Tips To Advertise on Display Network

Who can take this PPC Course?

Basic qualification in computer science and interest in digital marketing is the eligibility criteria to opt for the Google Ads Courses. Trainers will start the Google AdWords for beginners with flexible timing of the student. Since the mode of training provides their flexible time as per the student's convenience. Learning Google AdWords is the social proof for the specialized niche to get the targeted audience. Reviews for the recommendations to the product, Ads are also another form of the sign of standard quality for the product and gain value for the product.

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Trainers design a good rapport with the students so that students come up with new ideas to impress the trainer during Google Advanced search Training. The learner and trainer relationship is personal and moral in our Training Institute to make the Google AdWords Course interesting. The job placement oriented live training will bring out the best performance in the learners.

Our PPC Training Course will help you to

  • Assess several options available in paid search marketing
  • Structure your Pay Per Click campaigns targeting your aim
  • Selecting your target keywords using software or online tools
  • Design & optimize Google AdWords campaigns
  • Set up advanced strategies in Google AdWords
  • Landing page optimization to maximize revenues
  • Evaluate the cost-effectiveness of your Pay Per Click campaigns
  • Create effective Pay Per Click ads

Why Should One Consider a Career in PPC?

Gone are the days when marketing was about printing media, banner ads, fieldwork, and cold calling. In the revolution of the internet, the one department which has revolutionized importantly is marketing. The requirements for today’s marketing expert has shot up like a rocket. So how do we define today’s marketer? A person with the right combination of inventive & analytical skills.

To be accurate about the PPC career, this one has got the most attention of business holders due to its result driving capability, objective nature, and a big ocean of optimization capability. The person accountable for PPC campaigns can bring a drastic difference to the business. Hence, firms are looking out for skilled and talented PPC specialists who can drive the most desirable results.

Another factor that has enhanced the demand for PPC experts is the cost & revenue balance which these platforms can bring to the organization.

Various Job Profiles for PPC Experts

The PPC industry has developed over a period of time and has given birth to various job profiles. Though there are many handle accessible for these profiles, the key job profiles are as below:

PPC Executive

  • PPC executive is the entry-level job in the PPC industry. PPC executive works to practically execute all the campaigns, perform campaign modification, and generate reports. This role is operational and necessitates much practical knowledge of the platform.

PPC Specialist

  • A PPC specialist works closely with the account manager to classify all the PPC optimization ideas. The responsibilities of this role are to brainstorm optimization ideas with the account manager, do the required data analysis, and practically apply the tactic to test and optimize campaigns.

PPC Account Manager

  • This person will be accountable for the overall functioning of PPC campaigns for the client or in-house organization. The key responsibilities of this position are to make sure smooth sailing of existing campaigns by structuring proper reporting methodology, recognize & launch new campaigns as per business requirements and begin and monitor campaign optimization ideas to deliver better ROI.

Job Placement after PPC Training in Chandigarh

PPPC Training in Chandigarh offers placement opportunities as an add-on to every student / professional after completing our classroom training. Some of our learners are working in many reputed companies listed below.

  • We are associated with top organizations across the world
  • We have separate student portals for placement, here you will get all the interview schedules and we notify you via Emails.
  • After completion of 60% Google Adwords - PPC Training course content, we will arrange the interview calls to students & prepare them to face to face interaction
  • PPC Trainers help students in developing their resume matching the current industry needs
  • We have a committed Placement support team wing that assists students in securing placement according to their requirements
  • We will schedule Mock Exams & Mock Interviews to find out the GAP in Candidate Knowledge

Why us for PPC Training in Chandigarh?

  • PPC Training in Chandigarh. Trainers are certified professionals with 8+ years of experience in their respective domains as well as they are currently working with reputed companies.
  • As all experts are Google Adwords – PPC domain working professionals so they are having many live projects, trainers will use these projects during training sessions.
  • Trainers also help candidates to get placed in their respective companies by Employee Referral or Internal Hiring process.
  • Our trainers are industry-experts and subject specialists who have mastered running applications providing Best Google Adwords – PPC training to the students.
  • We have received various reputable awards for Google Adwords – PPC Training in Chandigarh from recognized IT firms.
  • 100% Guaranteed Job Placement Support for Freshers & Working Professionals.
  • You will not only increase knowledge of Google Adwords – PPC and advanced concepts, but also increase exposure to Industry best practices.
  • Experienced Trainers and Lab Facility.
  • Practical oriented / Job oriented Training. Practice on Real-Time project scenarios.
  • We have framed an in-depth course to meet job requirements and criteria.
  • Resume & Interviews Preparation Support.
  • START YOUR CAREER IN GOOGLE ADWORDS – PPC COURSE THAT GETS YOU A JOB OF UPTO 6 TO 12 LACS IN JUST 60 DAYS!

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